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MINNEAPOLIS--(BUSINESS WIRE)--Apr. 4, 2012-- Piper Jaffray (NYSE: PJC) has completed its 23rd semi-annual “Taking Stock With Teens” survey, which indicates improving discretionary spending across multiple categories for both upper- and average- income teens.

"Our Spring 2012 survey results provide confirmation that we are in the early stages of a clearly defined discretionary spending cycle,” said Jeff Klinefelter, director of research and senior research analyst at Piper Jaffray. “Double-digit increases in spending on a sequential and year-over-year basis for both upper- and average-income teens and similar strength in spending intentions, signal improved confidence in the overall environment and a willingness to spend more broadly on key categories of interest.”

Key findings from the survey in fashion, beauty and personal care, restaurants, digital media and video game categories include the following:

The “Taking Stock With Teens” survey is a research project comprised of gathering input from approximately 5,600 teens with an average age of 16.3 years. Teen spending patterns, fashion trends, and brand and media preferences were assessed through visits to geographically diverse high schools in 11 states, and through an online survey of a wider group of teens from 34 states. The survey is conducted in partnership with DECA (an international association of high school students).

About Piper Jaffray

Piper Jaffray is a leading investment bank and asset management firm serving clients in the U.S. and internationally. Proven advisory teams combine deep product and sector expertise with ready access to global capital. Founded in 1895, the firm is headquartered in Minneapolis and has offices across the United States and in Hong Kong, London and Zurich. www.piperjaffray.com

Piper Jaffray & Co. does and seeks to do business with companies covered in its research reports. As a result, investors should be aware that the firm may have a conflict of interest that could affect the objectivity of this report. Investors should consider this report as only a single factor in making their investment decisions. This report should be read in conjunction with important disclosure information, including an attestation under Regulation Analyst Certification, found at the following site: http://www.piperjaffray.com/researchdisclosures.

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Source: Piper Jaffray Companies

Piper Jaffray
Terry Sandven
AnalystMediaRelations@pjc.com